ARTEFORTUNA
artefortuna is an Italian online project I founded with the goal of getting people closer to art and culture. It all started on Instagram in July 2018, when I opened artefortuna’s profile to share tips and photos from my trips. Over the years, it has evolved in a social media project (on Instagram and TikTok) and a blog. I’ve had the chance to collaborate with several cultural institutions and press agencies across Italy and Switzerland, to promote exhibitions, permanent collections, art fairs, events and more.
At the moment, I make the most of artefortuna to familiarise the public with Indigenous art, which is what I’m currently specialising in and the reason why I moved to Aotearoa New Zealand.
Moving forward, the plan is to translate artefortuna’s blog and create content on social media in English, in order to reach a broader audience.